Posts filed under ‘newspapers’
In an attempt to reconnect with its readers, German newspaper Frankfurter Allgemeine Zeitung (FAZ) introduced a thematic and participatory website a few weeks ago.
The translation of The Kindly Ones, a blockbuster book wherever it’s been released, landed in German bookstores last Saturday, February 23. Its controversial content (sex, Nazis and sadism) makes it a favorite conversation topic among the quality-newspaper-reading population. FAZ decided to organize this conversation. (more…)
Now looks like this:
On the good side, at least it means the Reading Evening Post check on their YouTube videos (or perhaps the web person told them they were getting an unusual number of hits coming from YouTube).
But on the bad side, was it worth it? On the one hand, it’s clearly an attempt to stop people clicking through to the (at last count) three sites criticising the production and editorial values of the piece.
But did they think beyond that knee-jerk reaction?
Firstly, it means you’re not allowing people to look at the debate generated by video. And hold on – that means you’re also stopping people clicking through to your own site.
Wasn’t that the point of putting it on YouTube?
Secondly, someone – in this case Adam – is likely to spot the ruse and… oh yes, just when everyone was starting to forget about it, here we are still talking about that awful video.
And now we’re talking about some flawed decisions regarding online distribution too.
I won’t even touch on the censorship issues this raises, and the fuel this adds to the suspicion by readers that journalists can’t take criticism.
Anyway, let’s end on a more positive note: this video from the same YouTube channel may be a bit rough and ready but at least it’s got some ideas and leaves the office:
In fact, it even generated a follow-up.
A student writes: “I dont think the Reading Evening Post read your blog Paul. If they did, they didn’t pay much attention...”
Yes, the previous contender for Worst Newspaper Video have done it again. But this time, instead of Sports Editor David Wright, it’s young gun News Reporter Stuart White, who looks quite smart in the official picture that sits above a slightly less well-dressed moving picture version of the same.
The 1980s-era production style remains, with the same stock music, garish graphics – and this time, some appalling spinning, zooming, transition wipes.
Stuart’s challenge: to read out the day’s headlines “in just 60 seconds“. Yes, that’s some challenge. Perhaps someone should suggest that idea to BBC3.
One problem: when you take out the credits it’s not actually 60 seconds, which may be why Stuart is drowned out by the closing music at the end, just as David Wright was before him. Do they ever watch their own videos?
I’ll be more barbed: Stuart has the flat delivery of a 12-year-old reading ‘What I did on my summer holidays’, while his eyes flit below the camera like he’s checking his emails as well as reading the headlines. Presumably he’s reading a script. Doesn’t he know what the news is?
And what was that about a “sweet Haribo ring”? Some lessons in writing for broadcast needed.
Of course I’m being harsh, and as before this is not Stuart’s fault. Step up owners Surrey and Berkshire Newspapers Limited, part of the Guardian Media Group.
The one good thing is they’ve discovered YouTube, so unlike last time, I can embed it below for your convenience and their viewing figures. Let’s see if I can generate more views from this blog than from their own site – at least it will prove the value of making your video embeddable.
PS: As if by magic, Andy Dickinson has created his own video summarising the kind of thinking that leads to this stuff:
In the final part of the Model for the 21st Century Newsroom I look at how new media has compounded problems in news organisations’ core business models – and the new business models which it could begin to explore.
Let’s start by looking at the traditional newspaper business model. This has rested on selling, in a broad simplification, three things:
Advertising. Put more explicitly: selling readers to advertisers.
Selling content to readers, and, twinned with that:
Selling the delivery platform to readers – i.e. the paper
Developments in the past few decades have eaten into each of those areas as follows: (more…)
The Telegraph is starting to make a habit of combining Flash and databases to impressive effect. Their latest project brings in mapping too, to produce a political map of the UK which has real depth behind its Flashy appearance.
So the Independent has relaunched its website. At first glance there’s nothing spectacularly new or innovative, but a deeper look reveals some intelligent changes – particularly on the business side of things. Here are the headlines: (more…)
Last week I interviewed Mike Hill, Deputy Editor of the Lancashire Evening Post, for an article on changing tools and approaches in local newsrooms (due to appear on Journalism.co.uk). Mike has some interesting plans on using surveys beyond the simple reader poll (since reported here), and experiences of the weaknesses of geotagging, among other things. The interview can be heard here - it’s around 10 minutes.